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Monday, March 18, 2013

Korean Box Office: Warm Bodies First Foreign No.1 of 2013 (03/15-03/17, 2013)

Warm Bodies First Foreign No.1 of 2013


Business was once again a little slow this weekend in what is generally on off period for the movies in Korea. That said both admissions (1.63 million) and local market share (60%) were marginally up from last year. However it was a Hollywood film that took the top spot, breaking an 11-week streak of local chart-toppers. It was also the first non-Korean first place finish of 2013.

TitleRelease DateMarket ShareWeekendTotalScreens
1Warm Bodies (us)13/03/1426.00%423,323503,751475
2My Paparotti13/03/1421.70%360,300443,223546
3New World13/02/2120.60%322,6093,960,276456
4Miracle in Cell No.713/01/2310.80%180,95712,485,450346
5Psychometry13/03/075.00%78,010489,025308
6Oz: The Great and Powerful (us)13/03/074.10%59,091326,803275
7Lincoln (us)13/03/143.50%57,98672,035212
8Gladiators of Rome (it)13/03/141.90%33,65135,662274
9Jack the Giant Slayer (us)13/02/281.50%26,335944,889173
10The Berlin File13/01/301.10%16,4177,146,694116

Warm Bodies, the surprise zombie romcom hit, has continued its global success with a no.1 finish in Korea by taking in 423,323 admissions. A solid start that indicates a likely finish over one million admissions.

Meanwhile, the major Korean debut of the week was Showbox's musical against-the-odds drama My Paparotti, starring Han Suk-kyu and Lee Je-hoon. The pic took in 360,300 in its debut. An okay start that will need some solid word of mouth to make its way towards profitability.

New World fell two spots as it slowed 37% for 322,609. The hit gangster drama starring Lee Jeong-jae, Choi Min-sik and Hwang Joeng-min, is now only 40,000 off the four million mark.

The gigantic hit comedy-drama Miracle in Cell No.7 receded 39% for 180,957. During the week it crossed Masquerade to become the third highest-grossing Korean film of all time.

Psychometry fell hard after a poort start as it lost almost 70% of its business for a paltry 78,010. The psychic crime drama starring Kim Gang-woo and Kim Beom will now fall well short of the one million mark.

Source: kobis.or.kr


The Korean Box Office Update is a weekly feature which provides detailed analysis of film box office sales over the Friday to Sunday period in Korea. It appears every Sunday night (Korean Standard Time) on Modern Korean Cinema. For other weekly features, take a look at Korean Cinema News and the Weekly Korean ReviewsReviews and features on Korean film also appear regularly on the site. 

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