All About My Wife Takes First Place in Close Finish
|Title||Release Date||Market Share||Weekend||Total||Screens|
|1||All About My Wife||5/17/12||28.70%||593,341||778,430||561|
|2||The Avengers (us)||4/26/12||28.70%||564,923||6,341,504||573|
|3||The Taste of Money||5/17/12||21.80%||444,859||568,327||641|
|5||Dark Shadows (us)||5/10/12||3.10%||66,722||549,733||270|
|6||Cold Light of Day (us)||5/17/12||2.20%||49,217||61,552||238|
|7||Mirror Mirror (us)||5/3/12||1.80%||40,355||557,229||164|
|9||The Lorax (us)||5/3/12||1.00%||23,262||290,162||134|
A healthy 2.1 million tickets were sold during the frame but that was below last year's 2.4 which was mainly buoyed by the supercharged opening of the most recent Pirates of the Caribbean installment. The good news for local cinema is that the domestic share bounced back in a big way as it soared all the way to 63%, last year by contrast managed 30%.
The Avengers, after three weeks at number one finally let go of the title but its was close as it scored another 564,923 admissions which puts it well past the six million mark. It should still have enough gas in the tank to get to seven but it did suffer a noticeable drop this weekend so it will likely continue to fall dow the chart.
As One dropped two more spots as it saw its take roughly halved to 200,091. Though it has been a significant disappointment it could still cross the two million mark which, while far from blockbuster status, would save it some face.
The three titles at the bottom of the chart were within two thousand tickets of each other as Architecture 101 led the way by adding at another 23,916 admissions to its massive total. US animation The Lorax was cut in half as it made 23,262 while A Muse closed out the chart with 22,065.
The only big opening next weekend is Hollywood's Men In Black 3 but I can't really imagine that it is poised to do all that well. That leads me to believe that All About My Wife will remain in first place and may even see an increase. With a little luck The Taste of Money will over take The Avengers but even so it may still have to settle for third place.
The Korean Box Office Update is a weekly feature which provides detailed analysis of film box office sales over the Friday to Sunday period in Korea. It appears every Sunday evening or Monday morning (GMT+1) on Modern Korean Cinema. For other weekly features, take a look at Korean Cinema News and the Weekly Review Round-up. Reviews and features on Korean film also appear regularly on the site.
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